In anticipation of Battlefield 4’s launch on October 29, Electronic Arts and DICE are launching a number of Battlefield brand products. Key items in the lineup include a Battlefield 4 novel written by Peter Grimsdale, a Titan art book, and Battlefield 4 gaming peripherals.

Peter Grimsdale is a British television producer and novelist, known for the books Perfect Night and Just Watch Me. His novel, Battlefield 4, provides backstory for the upcoming game, presumably featuring the same protagonists.

Read more here: https://www.gameinformer.com/b/news/archive/2013/07/16/ea-announces-line-of-official-battlefield-4-merchandise.aspx